| Issue #33, November
10, 2006 |
Weird Science?
By Dan Rattiner
The Ongoing Battle to Make a Good Bagel
in San Francisco
A man goes into a Chinese Restaurant,
sits down and the waiter hands him a menu. All that’s on it
is pizza and spaghetti.
“What’s going on?”
he asks.
“We’re in a Jewish neighborhood,”
the waiter says.
* * *
Every morning, when I was growing
up, my mother toasted bagels for breakfast. We lived in a suburb
of New York City. They were excellent bagels. And she toasted them
dark, just a whisker short of burnt. That’s how I like bagels
today.
I was fifteen when we moved to the
East End. What a shock that was. I loved the East End. I loved the
beaches, the sea and the harbors and the farms. But the East End
had no bagels. None. Occasionally, friends of my parents would come
out from the City and bring bagels. This was a very big deal. I
was very influenced by this and afterwards, in my travels around
the world to various places, I came to measure, at least in part,
the quality of life where I was by the bagels or the lack thereof.
Paris — great place, no bagels. Tokyo — great place,
no bagels. Miami — okay place, bagels. Los Angeles —
not so okay place, bagels. And so forth and so on.
Bagels of the beefy, amazing kind
began to be produced in the Hamptons in the early 1980s. I was living
in Bridgehampton at that time. I can actually recall the first day
I went into this new bagel store on County Road 39. It opened at
four in the morning and you could buy them fresh out of the oven.
The place is still there.
As for other destinations around the
globe, I am here to report an infinitesimal step in the right direction
in the City of San Francisco.
I have always liked San Francisco.
My daughter lives there now, so I go there all the time. I like
the hills, the weather, the views of the sea, the hipness, the edge
and the fact that fun is a big deal. It’s probably the most
ridiculously happy city I have ever been in. But in one regard,
they are a bunch of phonies. They have bagels. They think they are
good. And they are crap.
San Franciscans, who think it is cool
to have bagels, say there is really nothing you can do about it.
It is their wonderful, life-enhancing, humid, hazy weather. They
say in New York City you can’t make good sourdough bread and
it is true. So they make good sourdough and very bad San Francisco
bagels. So what? And they LIKE their bagels.
In previous visits to this town, I
have had long arguments with counter people and managers in such
places as Noah’s Bagels in Potrero Hill, which is just one
link in a chain of miserable bagel stores that, god forbid, has
from time to time tried to open a branch outside of this town.
The people sit out front at tables
in the sunshine wearing granny sunglasses and talking on the telephone
or working their laptops, and they think they are just so cool.
It’s disgusting.
Noah’s says they make good bagels.
But they have no idea. They also don’t know about promoting
a bagel store. They have pictures of the Lower East Side and the
Brooklyn Bridge on their walls, and they have a slogan that reads
“schlep home a bag today.” They don’t even know
what the word schlep means.
The only frame of reference I could
give you as to what a so-called good bagel tastes like in San Francisco
is to say they taste like Lender’s Bagels, which are those
frozen Styrofoam bagels you used to be able to get in the freezers
of unsuspecting grocery stores. They thaw and they turn to goo.
You toast them and they turn back to Styrofoam. That is your typical
San Francisco bagel.
And then there was my recent visit
to San Francisco, and I am hurrying home with the good news. Or
at least the not-bad news.
A friend of my daughter’s named
Kelly dropped by for brunch when I was there bearing a bag of bagels
for our breakfast. I was disappointed, of course, but I feigned
delight and surprise. Bagels!
“These are not bad,” I
said, after biting into one. “Something has happened.”
“What?” Kelly asked.
“These are better than the bagels
I had last time I was here.”
My daughter concurred.
“We always have nice bagels,”
Kelly said. She’s San Francisco born and raised.
“Nice bagels are hard and crunchy
on the outside,” my daughter said, “and soft and feathery
on the inside. If you toast them and then break them open, steam
comes out.”
Kelly listened. She was apparently
amazed.
“On a scale of from one to ten,
these are about a five,” I said, instantly realizing I had
exhibited bad manners to somebody who brought a gift. “But
they’re better than the one or two that they used to be,”
I continued. “Something’s changed. They’re onto
something.”
“Something what?” Kelly
asked.
I let it go at that. I went back to
a couple of bagel stores I’d been to before, later in the
week. The better bagels were in some places, but not others. They’re
moving slowly into the neighborhood. It’s like half the town
has gotten the first half to the secret of Coca Cola.
Next trip, I am going to try some
more. I’ll report back. I’ll even go back up to Noah’s,
and see if I can schlep a conversation with somebody. If I find
out something new that they know, I’ll let you know.
* * *
Some day I’ll writer about what
television used to be like out here in the Hamptons. This was before
Pay Per View, before On Demand, before Satellite, before Cable,
even before Color TV. Here in the Hamptons, the only channels we
could get were Channel 3 and 8 out of Connecticut and, on a good
day Channel 12 out of Providence, Rhode Island. We became experts
about what was going on in southern New England, which was an utterly
useless waste.
I don’t know how we got along.
|